Youngsville, Louisiana
Master Plumbing + Drains
A vintage-leaning local plumbing identity designed to feel trusted, recognizable, masculine, and established.
MASTERPLUMBING + DRAINS
Youngsville, Louisiana
OWNER / MASTER PLUMBER337-573-CLOG
Brand direction across vehicle, print, apparel, and digital use.
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Project Notes
Built around the business, not a template.
The brief
The brand needed to feel like an old-school plumber people trust — not a generic modern contractor logo and not a cartoon-heavy novelty brand.
The system
The identity was built around a vintage badge, warm cream and olive tones, copper details, a consistent plumber mascot, and applications that hold together across the van, apparel, cards, and signs.
The point
Branding is not just a logo file. The real test is whether the business still looks like itself on a truck, a shirt, a yard sign, a website, and a phone screen.